3F BIO has developed a breakthrough process for producing sustainable, meat-free protein. Using evocative footage and custom animation, we wrote, edited and produced a series of films that 3F BIO is using to tell its story to potential partners and customers.
Investment bank Bryan, Garnier & Co. wanted a new approach to the usual ‘boilerplate’ ads in conference programmes. For an event aimed at startups, we created a stronger and more audience-focused message without straying too far from brand’s relatively conservative look and feel.
Appearance vs. reality
Futurecurve uses techniques from psychology to help companies understand what their customers really think about them. Often, they uncover surprising, valuable insights that traditional research misses. We encapsulated this with a simple, relatable idea.
A fresh angle
Newly rebranded with a distinctive 3D logo, business information group Acuris wanted to launch its new identity to financial audiences in London, New York and Hong Kong. We devised a striking advertising idea that used the logo together with original photography to make the master brand and its products stand out. The campaign ran in the press and in out-of-home …
Too much information?
How do you present an abstract business-to-business proposition in 110 seconds? For Acuris, we created a simple story and expressed it with original footage, subscriber testimonials and engaging employee quotes. We managed the whole process from running subscriber interviews and scriptwriting to filming and production.
How would you know?
In mid 2016, Mergermarket Group needed to drive new business. This business intelligence firm wanted to bring its core proposition – advance, specialist insight – to life in a way that captured the attention of financial professionals. We used a surprising juxtaposition of headline and image to cement the idea that Mergermarket subscribers pick up on important opportunities that others …
The right connection
MGI is a Swiss-based telecommunications company delivering high-speed connectivity to anywhere in the world. After 10 years focused on growth, it decided the time was right for a new identity. Briefed with bringing MGI’s image up to date, we created a complete brand refresh. From logo creation, new website, corporate film, presentation materials and signage, the company now has an …
This new financial markets business wanted ideas to help it stand out amongst well-established peer brands. We created an animated visual device to illustrate the ultimate benefit of its service – helping companies to make money from commercial litigation.
The competitive edge
In 2015, Mergermarket Group commissioned its first corporate film. We interviewed senior staff and journalists, and combined original and stock footage to create a story of the competitive edge that subscribers get from Mergermarket’s products.