Why Candle?

Because we believe that in the struggle to stand out, elegance and intelligence beats flashiness and noise, every time. It’s not always the easiest way: the most beautiful and impactful things need the most skill and experience to create. But it’s worth the effort.

Our business is to show yours in the best light.

What we do

Candle creates memorable, effective communications that build businesses and burnish reputations. Specializing in B2B communications, we create advertising campaigns, make corporate films, and produce promotional materials, from exhibition banners to annual reports.

During a long career in advertising, Ian has developed a distinctive style that has helped clients to solve complex creative problems. He spent 12 years as Art Director and then Creative Group Head at McCann Erickson, working on Barclaycard, Exxon Mobil, Toshiba, the United Nations and many other brands. After McCann, Ian built his own portfolio of film and design work in the commercial and education sectors.

Ian Boyle, art director

Paul’s career in B2B copywriting began seventeen years ago when he left the Financial Times to set up copywriting agency Plain Text. His strength is an ability to transform complex ideas into compelling words. A published author, Paul’s direct clients have included KPMG, Rio Tinto, HP, Korn Ferry Hay Group and Acuris/Mergermarket. He has also worked at advertising agencies McCann Enterprise and Y&R London.

Paul Waddington, copywriter

People

Paul Waddington, copywriter
Paul’s career in B2B copywriting began seventeen years ago when he left the Financial Times to set up copywriting agency Plain Text. His strength is an ability to transform complex ideas into compelling words. A published author, Paul’s direct clients have included KPMG, Rio Tinto, HP, Korn Ferry Hay Group and Acuris/Mergermarket. He has also worked at advertising agencies McCann Enterprise and Y&R London.

Ian Boyle, art director
During a long career in advertising, Ian has developed a distinctive style that has helped solve complex creative problems for a diverse range of clients. Ian spent 12 years working as an Art Director and Creative Group Head at McCann Erickson working on clients such as Barclaycard, Exxon Mobil, Toshiba, The United Nations and many more. Since leaving McCanns Ian has developed a client base of his own.

Paul Waddington, copywriter
Paul’s career in B2B copywriting began seventeen years ago when he left the Financial Times to set up copywriting agency Plain Text. His strength is an ability to transform complex ideas into compelling words. A published author, Paul’s direct clients have included KPMG, Rio Tinto, HP, Korn Ferry Hay Group and Acuris/Mergermarket. He has also worked at advertising agencies McCann Enterprise and Y&R London.

Ian Boyle, art director
During a long career in advertising, Ian has developed a distinctive style that has helped solve complex creative problems for a diverse range of clients. Ian spent 12 years working as an Art Director and Creative Group Head at McCann Erickson working on clients such as Barclaycard, Exxon Mobil, Toshiba, The United Nations and many more. Since leaving McCanns Ian has developed a client base of his own.